Mero Feature Animation
Customer goal
The solution
To create a short animated video promoting the launch of a “Spaces by Mero” – Bluetooth trackers for cleaners
(to localize the cleaners and send them messages to clean the “used” area detected by sensors).
To show the process and especially the environment where the product “works”, we’ve chosen the isometric style as it creates the right feeling of depth and produces a three-dimensional effect. We’ve come up with an interesting decision to keep “a hero” in focus all the time despite the motion in the background happening consistently. Lens with zoomed effect that highlights only the worker was a great choice to avoid being distracted and it created the effect of watching the product features in live-action.
Category- 2D Animation
- Explainer
- Feature
- Technology
- Isometric
